Be Inspired: This Boomer Girl Designs Activewear For Post 50 Women

life after 50, baby boomer women, boomer womenIt’s Women’s History Month and March 8th is International Woman’s Day. According to Women@Forbes, economists and academics agree women entrepreneurs are an under-tapped force that can rekindle economic expansion. In fact, based on the 2012 U.S. Census, women own 36% of all businesses,  ‒ a jump of 30% over 2007.

This week, I’m delighted to feature an interview with a post 60 female entrepreneur from San Diego (who I might add was originally from New Jersey). Her name is Jacqueline Hook and she is the creator of Tenáz Athletics. A 62-year-old fitness fanatic (and mother to three grown children and grandmother to five), Jacqui has emerged from years of chronic back pain to enjoy all  manner of physical activity, from surfing to yoga to flying trapeze. She has run two full marathons and 13 half-marathons, all in her fifties and sixties, and recently set state and national records for powerlifting. No wonder she started an activewear company!

Tenaz Activewear; activewear for post 50 women; female entrepreneurs; Jacqueline Hook

Jacqueline Hook started an activewear company during her life after 60.

Enjoy our conversation. Hope you will be inspired by Jacqui’s story.

Q: What prompted you to start a new business during your life post 60?
Jacqui: “I was prompted by a feeling that had been gnawing at me for months. Last year I had reached 25 years at my corporate job— wonderful company, awesome people, great leadership—but the work wasn’t getting my creative juices flowing anymore. I remember this particular day when I was working from home, gazing out the window and sighing, when it occurred to me that I was craving the energized feeling I get when I’m in a creative flow. It was like needing air to breathe. Then it hit me, this idea of starting a business. In that moment I made the decision, like flipping a switch, and I perked up with excitement.” Continue reading

Women Who Inspired Me in 2016

life after 50, over 50, retirement, baby boomer women, baby boomers

I thought I’d finish off my last blog post for 2016 by honoring some of the talented speakers from the 2016 Pennsylvania Conference For Women. I’d like to share a few quotes that resonated with me from that day. Maybe they will prompt you to think or act differently in 2017.

#PENNWOMEN, Pennsylvania Conference For Women 2016

Nearly 9000 women attended the 13th annual conference in October. The theme was “The Power of Us: Amplify Your Voice.” It was before the historic election when our first female candidate, Hillary Clinton, was on the ballot for president of the United States. It’s interesting thinking about these quotes now — after the November results. To me, these women’s words are even more powerful and the theme more important. Maybe that’s why I signed up for the Women’s March on Washington on January 21st.

Anita Hill Inspired Me
“You are here to be part of a movement that will help all of us move forward together,” civil rights pioneer Anita Hill said. “There are direct business costs related to harassment,” Anita said, noting the need to end ongoing harassment against women in the workplace, 25 years after she testified during the 1991 confirmation hearing of Supreme Court nominee Clarence Thomas. “Time, energy and resources are diverted from work into litigation and court. So ending harassment is everybody’s business.”

Anita Hill, attorney and author; #PENNWOMEN

Anita turned 60 in July and is now a professor of law at Brandeis University. She said that despite the harsh treatment she received when she testified against Thomas, she will “continue to stand up and speak out” around equal education and employment protections for women. Quoting lawmaker and former presidential candidate Shirley Chisholm, Anita said, “I was, am, and will always be a catalyst for change.”

Continue reading

It’s Time For My Beautiful Post 50 Beauty Makeover

boomer beauty, life after 50, makeup for 50+ women, over 50A few months ago, I decided it was time for a post 50 beauty makeover. It was initiated during the Nordstrom Anniversary Sale in July when I bought a Laura Mercier makeup palette and a new set of Bobbie Brown makeup brushes. I never owned a nice set of brushes. It was an important investment for my life after 50.

I brought my purchases home and put them in my vanity. I loved the brushes and the colors of the makeup, only I didn’t know how to use them or how to apply the makeup. I was excited when I heard that my local Nordstrom has a beauty stylist, Lorraine Parker, who provides complimentary makeovers. I quickly called Lorraine and set up an appointment. I told Lorraine that based on the trends I wanted to air on the side of less makeup, not more.

♥ ENTER BELOW! THIS WEEK’S GIVEAWAY IS A ZAKIA’S MOROCCAN BLACK SOAP, LOOFAH, AND ARGAN OIL GIFT SET ♥ 

Wow-o-wow! What an education I got in the span of an hour. Lorraine took me through multiple steps. I didn’t buy all the beauty products she suggested, but it was a really enjoyable afternoon. I told my boyfriend L that it is very expensive to maintain a beauty regimen post 50. He smiled.

beauty makeover for post 50 women; beauty; makeover; life after 50

Nordstrom Beauty Stylist Lorraine Parker gave me a beautiful beauty makeover.

My Magical Makeover

First, Lorraine used Clarins Cleansing and Toner Serum to clean my face, plus Clarins Moisturizer and Eye Cream as a base. She recommends Clarins for post 50 women. I liked the products. Next, came a primer for my face and a foundation. Lorraine used a Nars under-eye concealer and a Laura Mercier primer for the lids. Continue reading

A Gift Book To Inspire and Celebrate Retirement

life after 50, baby boomer women, boomer womenAs a blogger, many books pass my desk for review. One that caught my eye this season is Hello Someday by Kobi Yamada and John Christianson. It’s a gift book to inspire and celebrate retirement. It’s from Compendium, one of my favorite publishers of motivational gifts and journals. (Note: Read to end for Rafflecopter giveaway.)

I retired from my full-time career in my mid-fifties and wish I had this book to guide me. According to the publishers at Compendium, “In the next 15 years, more than 20% of the U.S. population will be over the age of 65.” That means a lot of baby boomers may be retiring. However, just because you are retiring doesn’t mean you can’t pursue other passions.

That’s where Hello Someday comes in. It offers an optimistic attitude about retirement with questions and activities to get you thinking about and designing the next chapter of your life.

Hello Someday; Compendium; NYNOW; retirement; holiday gifts

“Hello Someday” makes a great gift for a future retiree.

I enjoyed this book so much that I asked if I could interview one of the authors. I wanted to know more from those who created Hello Someday. Co-author John Christianson shared his thoughts: Continue reading

Still Need Holiday Gifts? Here Are Some of My Favorites.

life after 50, baby boomer women, boomer womenEach summer I attend the NY NOW Show – The Market for Lifestyle, Home + Gift – at the Javits Center in New York City. It’s fun to walk the aisles filled with jewelry, housewares, artisan crafts, paper goods, and a whole lot more. Since it’s the gift giving season, I thought I would share some of my favorite things from the show. I’ve included items only where I know you can purchase them online.

Also included in this year’s gift guide, are a few products from my basket of blogger swag — I receive so many different and unusual items throughout the year.

If you haven’t finished your holiday shopping, perhaps you’ll find an idea for the perfect gift for a loved one or maybe a treat for yourself. Plus read down all the way, as I’m giving away some holiday gifts during JudiBoomergirl’s December giveaways! Be sure to enter this week’s Rafflecopter for Camille Beckman English Lavender Glycerine Hand Therapy!

For Those Who Love Jewelry
 These necklaces from bennyandezra.com will inspire you with their wearable mantras that evoke determination, self-worth and grace.

Benny and Ezra jewelry; holiday gifts; NYNOW

Benny & Ezra jewelry.

 Maya Angelou: The Legacy Collection caught my interest at the show. You can order the jewelry at dogeared.com. There are bracelets, necklaces, and totes with Angelou quotes such as “One must nurture the joy in one’s life so that it reaches full bloom.”

dogeared jewelry; holiday gifts; NYNOW

Maya Angelou inspired jewelry and gifts.

Founded by actress and singer/songwriter, Caitlin Crosby, thegivingkeys.com tells you to “embrace your word, then pass it on to a person who needs it more than you.” Words like brave, courage, faith, are engraved on keys. There are gender neutral necklaces, keychains, bracelets and more. Each sale helps the homeless.
 The love code charms in the lulu dk love letters collection contain a cryptic message that is visible only when spun. Continue reading

My Travels On “Rhineland Discovery” – A Best-Ever Full-Day Feast in Strasbourg

life after 50, boomer travel, over 50Are you ready to join me for my best-ever day in Strasbourg? If you are hungry now, you’ll be ravenous when you’re done reading about and viewing all the pictures from the “Taste the Best of Alsace” excursion I went on during my “Rhineland Discovery” river cruise (courtesy of Viking River Cruises).* Better yet, I guarantee you’ll want to book a visit to the Alsace region of France during your life after 50.

Arriving In The Alsace Region of France
It was the next to last day of our cruise on the Rhine and activities were reaching a peak. Following visits to Bruges, Amsterdam, Kinderdijk, Cologne, Heidelberg, and Rudesheim, the Viking EIR arrived outside Strasbourg, the largest port on the Upper Rhine and the center of France’s Alsace region. Since Strasbourg borders on France and Germany, it boasts a unique cultural blend of both countries.

Strasbourg; Alsace Region of France; boomer travel; Viking River Cruises; Rhineland Discovery

Food and City Tour of Strasbourg
While my boyfriend L stayed back and rested, I departed our ship early morning with five fellow female foodies for what would be the most ah-may-zing day of eating — literally ever, ever, ever from 9:00 am to 5:00 p.m. — with Food and City Tours Strasbourg.

Strasbourg; Food and City Tours Strasbourg; Viking River Cruises; boomer travel; baby boomer women

Bonjour,” said our guide Virginie as she greeted us for our bus trip into town. We each were given a shopping bag to fill with foods for our lunch at a local wine shop. Continue reading

Your Post 50 Feet Will Love These Comfortable Shoes

life after 50, baby boomer women, boomer womenIt was around the time I reached my late 40s that I started having issues with shoes. Before then, I couldn’t wait for Lord & Taylor to have their fall sale. Each year, I would race to the store to pick out three pairs so I could get 30% off. Sometimes I would buy more than three. My closet racks were filled with shoes.

As I approached my early 50s, finding shoes to fit proved more difficult. I went from heels to ballet flats. In the winter I wore Uggs for casual wear and high black leather boots when I was going to the office.

When I retired from my full-time job I started doing lots of yoga without shoes or socks.

comfortable shoes; SAS shoes; San Antonio Shoemakers; post 50 feet; boomer women

I have flat feet from aging and going barefoot so much during my life after 50.

A Visit To The Podiatrist
“I used to be able to walk all over New York City, from the Brooklyn Bridge to Central Park and now my feet hurt after a short distance,” I told the podiatrist during my appointment last winter. “You have flat feet,” said Dr. L. “Your arches can flatten out as you age, especially if you are going barefoot all the time. You need more supportive shoes.” He also recommended orthotics.

The Hunt For Comfortable Cold Weather Shoes
I bought Dr. Scholl’s orthotic inserts which worked well in my sneakers. But I couldn’t find comfortable shoes. That’s when I turned to SAS also know as San Antonio Shoemakers. I went to the shoe store in town where I used to take my kids when they were toddlers. Unlike many department stores, the saleswoman measured my feet and brought out several pairs of shoes. I felt like Goldilocks.

“This pair is too tight,” I said about the first shoes I tried on.
“This pair is too lose,” I said about the second.
“I have narrow heels. My foot is slipping out of this pair,” I said about the third.
“The arch is too high in this shoe,” I said about the fourth.

San Antonio Shoemakers; SAS shoes; SAS Freetime shoes; boomer fashions; flat feet; comfortable shoes

I wore my SAS Freetime shoes with jeans to the NY NOW Show in NYC this winter.

Finally after trying on about 15 different shoes, the saleswoman brought out a pair of SAS shoes — the Freetime style, with a removable, cushioned foot bed and a soft sole for shock absorption. I have to admit that they weren’t the most glamorous shoes I ever owned but my feet felt like they were walking on a cloud. I wore them all winter with jeans, leggings, even tights and a skirt and was able to walk all over NYC on multiple occasions. My feet were so happy and my boyfriend L said I looked cool in my Freetime black Nubuck shoes, like a fashionable hipster.

Not Just Your Nana’s and Papa’s Shoes
As the weather warmed up, I had a new dilemma. I couldn’t  wear my Freetime black Nubuck shoes during the summer months. Oh no, oh no, oh no – not another search for shoes!

Then I saw an ad on Facebook. It featured a new stylish collection of SAS shoes. Could it be possible that the same company that inspired an ardent customer-base of elderly nanas and papas was now targeting boomer women? I was so excited.

I quickly contacted the marketing team and told them I would love to learn more about their 40th anniversary line. The nice marketing manager offered to send a pair of their casual shoes to me in collaboration for a blog post.* (Did I say I love being a blogger? I do! I do!)

San Antonio Shoemakers; SAS Breezy shoes; SAS Breezy Periwinkle shoes; boomer fashions; comfortable shoes; flat feet

I wore my Breezy shoes to the shore.

I picked out the Breezy casual with genuine moccasin construction in trendy Periwinkle. I liked that these shoes had side perforations to vent heat, and a foam foot bed topped with striped microfiber for all-day comfort. I bought a size 8 so I could add my orthotics. Continue reading

Why I’m Voting For Replens™ in the 2016 Election

life after 50, over 50, retirement, baby boomer women, baby boomers

Sit down. We have to talk. There’s a crisis that’s about to happen in the coming years that none of the presidential candidates are talking about. It’s bigger than global warming. It’s “so huge” that it may cause emotional upheaval in this country due to the enormity of the population that is currently — and is going to be — impacted by this unfortunate feminine physical condition.

What am I talking about? Can you guess?

The Trends Tell The Story
I’ll give you some hints. It has to do with post 50 women. Just listen to these stats. These facts are from The National Association of Baby Boomer Women:

By 2030, 54% of the 78 million American Boomers will be women.
By 2030, there will be 71.5 million Americans age 65 or older, more than double the number currently within that demographic. And more than half of them will be women. We’re a mammoth population that is growing. And you know what physical changes happen during our post 50 years?

Can you guess what I’m talking about now?

Okay, let me give you some additional clues:
It happens during menopause, or sometimes when you are peri-or-post.
It’s part of the changes that occur during our midlife years, especially with the decrease in estrogen in our body.
You may even be experiencing it now and don’t know what to do.

Still trying to figure it out?

Okay, I’m going to tell you. It’s vaginal dryness. No wonder none of the candidates are taking on this issue. There is nothing to debate. (Although you would think Hillary would be aware of the importance of solving this problem and have a Town Hall on the subject. It might make her more relatable.) 

vaginal dryness; Replens; post 50 women; baby boomer women

Boomer women have been a force for change since the 60s, so we can talk openly about this subject and others. There’s no need to live in what feels like a desert of dryness. My friends at the Replens™ brand know the repercussions and have figured out solutions. They clearly see what’s ahead with the increasing population of post 50 women. They want us to be happy and well moisturized for our second act. They asked me to share their news with you so I thought I’d tackle the topic head on.

Continue reading

Benefits of Being A Woman of “The Perfect Age”

life after 50, over 50, retirement, baby boomer women, baby boomersGood Housekeeping and L’Oréal are hosting a “50 Over 50” luncheon with a celebrity panel at Hearst Tower in New York City and would love for you to attend” said the invitation earlier this month. The event was held to honor 50 accomplished women who were selected for being at the top of their game during their life after 50 and for their positive attitude about aging. It was fitting that this program happened the same day that a woman clinched the Democratic nomination for President of the United States. (Go Hillary! #IAmWithHer)

A Panel Of Post 50 Celebs
The star-studded panel included:

Marlo Thomas – I have always adored Marlo, ever since the 60s when she was an aspiring actress in That Girl. Do you remember how her character Annemarie moved from her hometown of Brewster, New York to NYC? I so wanted to be just like Annemarie. I also admire Marlo’s philanthropic and activist work.

Marlo Thomas; #theperfectage; Good Housekeeping; Loreal

My favorite “That Girl” Marlo Thomas.

Carole Radziwill, author and TV personality – “I love Carole,” said my daughter A, who is a fan of The Real Housewives of New York City. While Carole appears in this hit Bravo reality show, it is her previous career as a TV journalist and producer that interested me. I was equally moved by her story of widowhood at a young age. After losing her husband ABC News producer Anthony Radizwill to cancer, she wrote a memoir, What Remains, and a novel, The Widow’s Guide to Sex & Dating. I definitely want to read both.

Carole Radziwill; Good Housekeeping; Loreal; 50 Over 50; #theperfectage; post50

Carole Radziwill is a bestselling author and TV personality.

Ellen Levine, editorial director, Hearst Magazines Continue reading

My Post 50 Yoga Journey: Time To Celebrate Accomplishments

life after 50, baby boomer women, boomer wellness“How do you feel?” asked my teacher B after I concluded my final one hour practice teach to become a yoga instructor. I was overwhelmed with gratitude for all that I had accomplished during the past 16 months of YTT200 training at Lourdes Institute of Wholistic Studies in Camden, NJ.

There was a bond among the five of us who went through the journey together. We were forever changed in mind, body, and spirit. During our closing ceremonies we surrounded each other in a circle with a special blessing and chant of “om”. We were encouraged to observe and give positive feedback after each practice teach. “Leave the teacher open to new possibilities, alternatives, and choices rather than the idea that there is a right or wrong way,” B said.

As new teachers, we each created an affirmation about ourselves and our teaching. “I, Judi, am grateful for having completed my YTT 200 teacher training and look forward to sharing the benefits of yoga with others,” I chanted the sentence three times and then my classmates and teachers repeated it in unison to reconfirm.

yoga; yoga teacher training, Lourdes Institute of Wholistic Studies, meditation

As new yoga teachers, we each created an affirmation.

Becoming A Teacher, But Always A Student
Gerald Marzorati, a former editor of The New York Times Magazine, wrote an essay last month called “Practicing for a Better Old Age.” In his writing Gerald recommends that during your life after 50 that you “Find something — something new, something difficult — to immerse yourself in and improve at.” He says that “What brings us to the the beauty of a disciplined effort at improvement and, I think, the only guaranteed benefit of finding something, as I found in tennis, to learn and commit to: You see time and make it yours. You counter the narrative of diminishment and loss with one of progress and bettering.” Continue reading